Automate your business processes with Next-Gen Enterprise Customer Management
If you work in sales, marketing, or customer service, you’ve probably heard the term before – but what does CRM mean, and what can it do for your business?
Customer relationship management (CRM) definition: The way businesses interact with current and future customers. Traditionally, this has been done with software that automates and integrates your customer-facing activities: sales, marketing, and customer service. But today, best-in-class CRM software systems go beyond that core functionality – providing additional tools for customer analytics, personalization, e-commerce, social media, collaboration, and more. The ultimate goal? To drive omni-channel customer engagement.